Recommendations in Media Channels

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In eSputnik, you can automatically add blocks with product recommendations to all available media channels in trigger and promo campaigns.

For more details, see the articles:

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Note
Before starting to configure recommendations:

install web tracking script to collect users’ online behavior data

upload a product feed to provide data about your product range

set up web tracking

create data sources for recommendation blocks

Available recommendation algorithms depend on the pricing plan.

Recommendation types
Abandoned browse (up to 6 items)
Abandoned browse (up to 3 items)
Price drop for viewed products (up to 6 items, 3%, 5% off minimum discount)
Price drop for products in cart (up to 6 items, 3% 5% off minimum discount)
Price drop for similar products (up to 3 items, 1%, 3%, 5% off minimum discount)
New: viewed products (up to 3 items)
Abandoned cart (up to 6 items)
Abandoned cart (up to 3 items)
Cart recommendations (up to 6 items)
Browse recommendations (up to 6 items)
Price drop for similar products (up to 3 items)
Dormant customer reactivation (up to 6 items)
Reactivation recommendations (up to 6 items)
Discounts (up to 9 items)
Price drop for similar products (up to 3 items)

The following instructions will help you with the creation of recommendation blocks for different campaign types:

For general information about design and layout, see the article on designing recommendation blocks in the email.