Message Analytics
Go to Messages → Analytics to view message analytics.
The message analytics provides indicators of the effectiveness of triggered and bulk campaigns and is available for all channels.
![Message analytics](https://files.readme.io/a927b09-2702a8c-message-analytics-0001.webp)
The analytics metrics display as linear graphs, showing points with values when hovering over the graph.
![Analytics metrics](https://files.readme.io/12cdc86-962a4e3-message-analytics-02.gif)
The top graph allows you to assess the level of interaction with the audience and contains the following metrics:
- Sent, opened, clicked — for Email, Web Push, Viber, and App Inbox channels
- Sent, clicked — for SMS, Mobile Push, In-App, and Telegram channels
![Sent, opened, clicked](https://files.readme.io/5882cd8-03badad-message-analytics-03.webp)
The bottom graph indicates issues or deficiencies that require attention and possibly adjustments in the communication strategy, containing the following metrics:
- Unsubscribed, reported spam, errors — for the Email channel
- Error — for all other channels
![Unsubscribed, reported spam, error](https://files.readme.io/0eb4151-2ae3173-message-analytics-04.webp)
On the Period tab, select the desired time range to display analytics:
- Today
- 7 days
- 28 days
- Current month
- Previous month
Or set an interval covering a specific period.
![Period tab](https://files.readme.io/d0554d1-81d3320-message-analytics-005.webp)
To search the message in the list, use the search field by message tag.
![search the message in the list](https://files.readme.io/beac316-526a496-message-analytics-0006.webp)
Updated 15 days ago